Senior Social Media & Content Manager (Sports)

JONESWORKS, strategy-driven communications, marketing, and management agency, is seeking a driven, creative, and highly organized Senior Social Media + Content Manager (Sports) with 5-7 years of experience in our New York office.

The Senior Social Media + Content Manager will be responsible for building and executing social strategy, with a heavy focus on end-to-end content development, driving community management, and translating marketing and product messaging through social platforms, while staying true to our clients’ aesthetic and values.

The ideal candidate will have a deep understanding of social media best practices, a keen pulse on digital trends, and a proven track record of driving organic engagement and growth.

Must have experience using Adobe Photoshop and Premiere Pro!

Senior Social Media + Content Manager (Sports) Responsibilities:

  • Develop and execute social media strategies to meet talent and brand objectives and drive engagement and growth across various social media platforms
  • Oversee the agency’s social media profiles and presence, including but not limited to Facebook, Twitter, Instagram, LinkedIn, YouTube, and TikTok
  • Create highly relevant and topical content in line with the client’s brand voice and values, particularly in the fast-paced environment of professional sports, with a deep knowledge and passion for NFL and NBA
  • Curate, manage, and deliver high-quality multimedia content, such as video and graphics, for social media posts
  • Manage all aspects of post-production from raw footage to delivery of final assets, as well as support agency creative needs, including new business and client-facing pitch/creative decks
  • Engage with online communities and monitor conversations to build brand affinity and address inquiries or concerns
  • Collaborate with cross-functional teams to ensure consistency in messaging and brand positioning across all social media channels
  • Track and analyze social media metrics and prepare monthly reports on performance, insights, and recommendations for improvement
  • Monitor and stay up-to-date with social media trends, tools, and applications, and implement best practices to optimize social media presence and performance
  • Maintain current knowledge of online marketing opportunities and trends, web analytics, and optimization techniques, particularly in the realm of social media marketing through Tik Tok and Instagram Reels, to ensure social activities are aligned with consumer engagement
  • Forge and nurture effective relationships with high-profile clients, team members and external partners including social media teams in media
  • Maintain sound judgment and discretion when handling sensitive and confidential information

Senior Social Media + Content Manager (Sports) Requirements:

  • Bachelor’s degree in marketing, communications, or a related field
  • Experience in social media management in a fast-paced environment, working with both brands, as well as athletes/notables/talent/entertainment
  • Strong reporting skills in analyzing social media activity against KPIs
  • Strong knowledge of social media platforms, content management systems, digital analytics tools, Adobe Photoshop, and Premiere Pro
  • Deep knowledge and passion for sports, especially NFL and NBA, with the ability to stay up-to-date with industry trends and topics
  • Experience working with influencers and managing influencer partnerships
  • Ability to adapt to changing priorities and work in a fast-paced environment
  • This job may require some weekend and evening work


  • JONESWORKS offers medical, dental, vision and 401(K), unlimited Paid Time Off, Summer Fridays, Extended PTO for December/January holiday, bonus incentives and other perks!

Salary range: $90-120K

Please feel free to reach out to our team!

Andrea Ramunto

Talent Acquisition & Management Specialist

Annalisa Bove

HR Director


***We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.***

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